We can liken tech startups to balloons filled with helium gas. If we don’t tether them to the ground, they will ascend to the sky and eventually dissipate. Tethering them to the ground encompasses numerous dimensions, from micro-level approaches to…
A few years ago in Paris, we ran a series of in-depth user-research interviews with some elderly people as part of a project to design smart products for them. “They remind me of my age,” said one of the interviewees when we…